AdTheorent Holding Company Inc

Announcement: ADTH 8-K Special Filing

XBRL TAXONOMY EXTENSION CALCULATION LINKBASE DOCUMENT

Form 10-K - Annual report [Section 13 and 15(d), not S-K Item 405]

AdTheorent's Machine Learning Platform Targets Privacy First at Scale

Current Analysis##:

AdTheorent, a digital media platform for programmatic digital advertising, uses machine learning and predictive modeling to organize, analyze, and deliver real-world value to advertising agency and brand customers. The solution focuses on non-sensitive consumer data to predict future consumer conversion activities and delivers superior campaign performance, measured by customer-defined metrics, which helps to drive customer adoption and growth.

Forward-Looking Analysis##:

AdTheorent's innovative machine learning-based targeting approach provides privacy advantages that are lacking from alternatives that rely on individual user profiles or cookies. This approach to digital ad-targeting has led to the development of the AdTheorent Health Predictive Audience Builder, a HIPAA-compliant method that delivers superior performance on campaigns targeting both healthcare providers and patients. With the trend towards privacy-focused ads, AdTheorent is well-positioned in the industry to deliver measurable real-world value for advertisers. The company's platform stays ahead of the game by building custom machine learning models for each campaign and provides customized vertical solutions to address the unique challenges and opportunities in a growing range of other verticals such as BFSI and retail.

Announcement: ADTH 10-K Annual Report

Form 8-K - Current report - Item 2.02 Item 9.01

XBRL TAXONOMY EXTENSION DEFINITION LINKBASE

XBRL TAXONOMY EXTENSION PRESENTATION LINKBASE

Form 8-K - Current report - Item 8.01 Item 9.01

Form SC 13G/A - Statement of acquisition of beneficial ownership by individuals: [Amend]

Announcement: ADTH 8-K Special Filing

Announcement: ADTH 8-K Special Filing

Announcement: ADTH 10-K Annual Report

Announcement: ADTH 10-K Annual Report

Announcement: ADTH 8-K Special Filing

Announcement: ADTH 8-K Special Filing

Announcement: ADTH 8-K Special Filing

Announcement: ADTH 8-K Special Filing

Announcement: ADTH 8-K Special Filing

Announcement: ADTH 8-K Special Filing

Announcement: ADTH SC 13G/A Statement of acquisition of beneficial ownership by individuals - amendment

Announcement: ADTH SC 13G/A Statement of acquisition of beneficial ownership by individuals - amendment